Next: 15th Digital Dealer Conference & Expo
October 15 - 17, 2013 | Las Vegas, NV
The Mirage Hotel & Casino
October 15 - 17, 2013 | Las Vegas, NV
The Mirage Hotel & Casino
2013-05-07 8:00:00
Digital Dealer Innovation Hours will be held in the Digital Dealer Exhibit Hall:
Tuesday, October 23 12:00pm – 1:30pm (Pizza lunch will be served in the Exhibit Hall for attendees.)
Wednesday, October 24 11:00am – 12:00pm 
A select number of exhibitors will be official Innovation Hours participants. You will see an identifying floor decal outside of their booth area in the exhibit hall. Innovation Hours are set-up in speed dating style, brief; 10-15 minute demonstrations that focus on the benefits of the new technology to your dealership, and then you’re off to check-out another new solution. Sometimes exhibitors want to build rapport and get some info from you…Digital Dealer Innovation Hours are nothing but product demonstrations. Pick 10 companies that you want to just show you the technology. In a matter of hours you’ll have a better understanding of emerging technology and if it is right for your store.
Here is an index of Innovation Hours participants, click on the name or scroll down to learn more:
Auction Genius makes purchasing used vehicles from auctions more easy, efficient profitable for dealers.
Autowall is the first and only interactive customer community designed by people who developed and sold CRM for sixteen years.
IntellaCar is the iPad solution that accelerates dealership sales and enhances the customer experience.
OptionSoft CRM’s processes allow you to know what questions your customer will ask before they do!
Market Scan’s mDesking is the industry’s most powerful ‘Desking’ solution and reduces the time of negotiation and enables dealerships to find the perfect payment solution for every consumer with complete transparency and unmatched speed.
VinLens™ is technology that tracks behaviors in real-time.
DealerMatch is an innovative community where dealers buy, sell and trade with other dealers and it lets dealers leverage their good reputation and connections to buy and sell faster, making more money from dealer-to-dealer exchanges.
Edmunds’ Premier Dealer Program is an opportunity for you to highlight your new and used car inventory listing to over 18 million unique monthly shoppers.
Kelley Blue Book’s all-new KBB.com Classifieds was released in June 2012 and the opportunity to present their new- and used-vehicle inventory to millions of active in-market car buyers on KBB.com.
Dealer AppVantage’s Virtual Service Manager (V.S.M) enables the dealership’s customers schedule a service appointment through their application.
SOCIALDEALER is the first-of-its-kind reputation monitoring service to help automotive dealers and manufacturers monitor the top ten review sites.
Social Surveys is a product that helps generate real positive reviews for car dealerships while also decreasing the amount of negative reviews that they receive.
AIS Rebates has introduced the next generation Incentive Management System – Digital allowing dealers to instantly see all payment options based on the various deal transaction scenarios, e.g., using Manufacturer retail supported rates, Bank retail financing, Manufacturer supported lease, and more.
DrivingLoyalty.com provides a sales retention solution that analyzes the entire customer database, segments and creates the best purchase and lease options available.
ProCreditExpress’ Instant Screen is a revolutionary new system to start and control the sales process.
Showroom Magnet combines behavioral marketing with gift card incentives to produce targeted offers beyond the website to Craigslist postings, social based viral referrals and dynamically generated customer online brochures to get more leads, more shows and, most importantly, more sales
Team Velocity’s Perfect Prospect Technology identifies the customers statistically most likely to buy or service with the dealership now.
Site Search by Dealer e-Process is a website search engine within the newly released platform.
CallRevu allows your dealership to increase profitability and gain customers for life. We listen to every phone call so you never miss an opportunity to save a deal or save a customer.
CarMercial creates custom videos that work like websites targeting customers looking for new, used, service, finance, and reputation management search phrases on organic page 1 search listings.
Flick Fusion’s Video Generation System brings inventory videos to life.
The Vboost mission is to create hundreds of Viral Video Marketing Messages every month that promote the dealership brand and deliver these messages at the emotional high points of the car buying experience in a way that customers are compelled to upload/share them with friends and family.
AIS Rebates has introduced the next generation Incentive Management System – Digital IRS. This new system displays all New Vehicle Rebate data and all Compatibility and Stackability Relationships based on zip code. This new System will determine all programs associated with a particular vehicle and zip code. The system will systematically determine the best combination of programs: for example, a $1,000 additional offer may be available, but must be used alone, or a $750 program could be stacked with another $500 program making it the better choice – allowing for greater Dealer Profit and a lower payment. Auto Dealers will now benefit by instantly seeing all payment options based on the various deal transaction scenarios, e.g., using Manufacturer retail supported rates, Bank retail financing, Manufacturer supported lease, and more.
Auction Genius makes purchasing used vehicles from auctions more easy and efficient for dealers. It provides a single-screen platform that allows dealers to quickly evaluate and seamlessly purchase vehicles from leading auctions nationwide. Dealers estimate Auction Genius allows them to evaluate 10 cars for potential acquisition in the time it used to take to evaluate a single car. In addition, Auction Genius reduces costly acquisition mistakes and time-consuming arbitrations. This product was released in January 2012.
Are you truly engaging your customers with your CRM?
Do you know who your “Core Constituent Customers” are?
Do you drive leads to your dealership using social media?
Can your customers communicate their needs to you easily?
Are you truly engaging your customers with your CRM?
Do you know what the results of your website are? Unique visitors, leads, deliveries? How do you know?
What is conventional social media is doing for you? Have you gained any measurable results?
What is all of this doing to your reputation? Do you know? Do you want to make it even better? How can you change it?
If you don’t like any of the answers to questions above, then you owe it to yourself to inquire into AutoWall. Autowall is the first and only interactive customer community designed by people who developed and sold CRM for sixteen years. Check it out, you will be amazed.
CarMercial creates custom videos that work like websites targeting customers looking for new, used, service, finance, and reputation management search phrases on organic page 1 search listings. It also increases a dealer’s online market share with positive videos about the dealership, thereby reducing local competing dealers’ online presence. We create custom moving video commercials, not picture videos, and place them against relevant keyword search terms targeting car buyers looking in the search engines for local dealers and the products they sell.
CallRevu allows your dealership to increase profitability and gain customers for life. We listen to every phone call so you never miss an opportunity to save a deal or save a customer. This dedication doesn’t stop at perfecting the management of your incoming phone calls – it extends to improving the culture of your dealership and improving the perception your customers have of you. CallRevu accomplishes this by delivering real-time transcriptions of your phone calls with actionable steps to be taken when needed. CallRevu provides detailed call reports that highlight phone handling and phone skills in need of improvement and produces trend lines on the impact any training program or process implementation you subscribe to is having.
DealerApp Vantage’s Virtual Service Manager (V.S.M) enables the dealership’s customers to schedule a service appointment through their application. The entire service appointment from the time that it is made until the car is picked up takes place through the application (customer facing) and the V.S.M. (Dealership facing). The V.S.M is accessible via a website either on a PC or Tablet device. The Service advisor can log in and see what appointments have been made, and what cars have been dropped off. They can confirm appointments or reschedule, change vehicle status, communicate with the customer, recommend additional services, and even include pictures. The customer receives all of this communication through their dealership’s App and no longer needs to call the dealership for status inquiries or questions. This product was released in September 2012.
Site Search by Dealer e-Process is a website search engine within the newly released AMMP platform. The homepage search bar allows customers to search the site for relevant or related content by using keywords rather than the traditional menu navigation. Site Search not only searches the site for inventory listings but also, for incentives, specials, coupons, custom-related content, and testimonials, and it then serves the content to the consumer immediately. The results are a customized listing of resources and links within the site based on the consumer’s keyword interest. This product was released in September 2012.
DealerMatch is an innovative community where dealers buy, sell and trade with other dealers and it lets dealers leverage their good reputation and dealer connections to buy and sell faster, making more money from dealer-to-dealer exchanges. DealerMatch provides real-time visibility to other dealers’ inventory to help eliminate walks and fill inventory holes. In addition, we offer mobile capabilities to broadcast fresh trades to dealer buyers. By offering the industry’s first 100% no-questions-asked money-back guarantee, DealerMatch members can comfortably expand their network by purchasing from thousands of dealers across the country. Our simple tools give you more front-line inventory to choose from faster than the old way of calling several dealers. A low monthly membership fee makes this powerful tool a must for dealers of every size. This product was released in March 2012.
DrivingLoyalty.com provides a sales retention solution that analyzes the entire customer database, segments and creates the best purchase and lease options available for the customers automatically, and then creates and distributes the communication to the customer via multiple automated channels including personalized letter or email, and more. The DrivingLoyalty.com solution creates the ‘Undeniable Upgrade Offer’ for each customer that allows them to see what the cost will be to upgrade to a newer vehicle while also seeing the amount of money they will save on repair, maintenance and fuel over a period of 3 years of ownership. Dealerships will use this industry first solution to automatically, accurately & consistently interact with their customers and prospects with a transparent cost of ownership layout of what upgrading today will do for their pocket book and how they can drive a newer vehicle with ease. This product was released in September 2012.
Edmunds’ Premier Dealer Program is an opportunity for you to highlight your new and used car inventory listing to over 18 million unique monthly shoppers. Our goal is to connect you with these consumers, in whatever method preferred whether that is email, phone, chat, or a dealer visit. Through our Premier Dealer program, you as a dealer will sell cars more efficiently without sacrificing profit. One of the innovative features of our product is the capability for you to have a ʺwidgetʺ on your own dealer website of our TMV (True Market Value) for any vehicle through the use of our ʺEdmunds Developer APIʺ. You can access the data for TMV for up to 30,000 different vehicle configurations. This is no charge to our Premier Dealer Partners. This is a great tool that consumers in the marketplace are using.
Flick Fusion’s Video Generation System brings inventory videos to life. Our system can accept dynamic information about a vehicle, sales offers, rebates, cash back, or whatever information the dealership may want to overlay on the video. When the information changes our system regenerates and distributes the videos across the web, thus providing your dealership with Dynamic Video Marketing. By overlaying current marketing information on your videos, you create calls to action. The videos become more than just a vehicle video, they become marketing videos for your dealership driving in traffic and increasing conversions. Then these videos are fed to AutoTader.com, Cars.com, YouTube, etc. and your brand and marketing events are overlaid, wherever they may reside. The innovative qualities of our system are in the platform. By providing a platform that is constantly checking for price changes, sales information, rebates, incentives, etc. our/your videos will always have the latest information overlaid on the video. Your video will always look fresh and not dated. You can also incorporate overlays on live videos your dealership shoots. This product was released in January 2012.
IntellaCar is the iPad solution that accelerates dealership sales and enhances the customer experience. IntellaCar ʺputs the dealership at the salespeople’s fingertipsʺ with all the information and process tools they need to close the deal – and do it more quickly. With 34 tools in one, your salespeople make a credible, consistent presentation every time, using inventory, vehicle comparisons, technology videos, customized Why Buy Here, and so much more. Among the many innovations, IntellaCar: sorts information according to buyer priorities (like Google presents most relevant results); contains all inventory (new, used, certified) that can be sorted, filtered and searched as needed; provides competitive comparisons where you always win; shows trim comparisons within models so differences are very clear and you can sell the increased value; presents vehicle technology videos, which can be emailed directly to customers and allows dealer to customize many sections to ʺmake it your own.” This current iPad specific version of this product was released in October of 2012.
Kelley Blue Book’s all-new KBB.com Classifieds was released in June 2012 and gives dealerships the opportunity to present their new- and used-vehicle inventory to millions of active in-market car buyers on KBB.com. This product is designed to cater to the unique audience of car shoppers on KBB.com by placing the right vehicle in front of the right shopper at the right time to help dealers generate more sales. Instead of a vehicle-listings product centered wholly on payment for placement, dealers can move higher in the KBB.com Classifieds search results by better merchandising their inventory. The ‘Best Match’ algorithm creates a scenario for dealers where the best listings are served where they are most likely to generate an email, phone call, or walk-in. Also, through “Show Me Cars That Meet My Needs,” consumers using KBB.com Classifieds have the ability to view new, used, and certified pre-owned inventory as well as models they may not have initially considered, all in the same search results with an easy means to narrow their options down to the best car for them. This gives dealers more exposure for their new-car inventory and highlights their inventory to consumers who might not have otherwise found it through a traditional make-model search on other classifieds sites. The product reaches a very large and largely unduplicated audience of in-market car shoppers, increasing exposure and sales for participating dealers.
Market Scan’s mDesking is the industry’s most powerful “Desking” solution. mDesking dramatically reduces the time of negotiation and enables our dealer customers to find the perfect payment solution for every consumer with complete transparency and unmatched speed – all while significantly improving lease penetration, closing ratios, gross profits and CSI. The latest version of mDesking will: Streamline showroom process; improve the Salesperson-Customer interface and interaction; make available the most comprehensive fraudulent ID detection ever offered in a dealership; give dealerships access to the largest automotive lender database ever developed – tracking, analyzing, and ranking every parameter, policy and factor that can influence an automotive transaction, while it also seamlessly integrates the Industry’s most comprehensive schedule of rebates and incentives. There has never before been a sales management tool with the kind of power, protection, speed and sales-making ability as evidenced in mDesking. A new release of this product is released annually.
OptionSoft CRM’s processes allow you to know what questions your customer will ask before they do! Through our scientifically -proven methods, we create a simple user- friendly solution to identify the wants and needs of your customer or client. OptionSoft CRM utilizes the iNovum platform, arguably the most ambitious predictive analytic company to ʺtypeʺ customer personalities using Mind Genomics and then uses that data to help dealers communicate in the way a customer prefers. We provide the ability to have real time reporting on specific customer types, closing ratio and profitability within those types, allowing for more efficient sales training and surgical marketing initiatives. We allow dealerships to know what to say, when to say it, and to whom. This product was released in June of 2012.
ProCreditExpress’ Instant Screen is a revolutionary new system to start and control the sales process. Instantly know the exact credit score, interest rate, payment, payoff, term, times late on loan, revolving credit, and more on your showroom visits or Internet leads with just a name and address. No social security number, customer signature or permission is required and this will not put a hit on their credit. Know if you are working with a prime, near-prime or sub-prime customer; know if your customer qualifies for your best lease programs and know that you’re quoting the right interest rate for the payment buyer instantly. Reduce marketing costs and create more targeted sales campaigns! This product was released in July 2012.
Showroom Magnet combines behavioral marketing with gift card incentives to produce a relevant message to a customer, with a valuable offer that is not tied to the price of a car, and a strong call to action. ShowroomMagnet is one of the best closing tools your sales management team will have to give value without giving up large discounts using our innovative MobileMagnet iPhone and Android application. ShowroomMagnet takes targeted offers beyond the website to Craigslist postings, social based viral referrals and dynamically generated customer online brochures using the power of a high perceived value incentive to get more leads, more shows and, most importantly, more sales.
SOCIALDEALER is the first-of-its-kind reputation monitoring service to help automotive dealers and manufacturers monitor the top ten review sites. Using this solution, dealerships can actively monitor their reputation on sites such as, Google, DealerRater, Edmunds, Cars.com and others in real time, as well as receive weekly reports. SOCIALDEALER’s reputation monitoring helps dealerships find gaps in their sales and services process, while also allowing them to act quickly to any negative reviews. Weekly reports help management keep an eye on overall trends in reputation and effectively steer the conversation about their brand and dealership. This product was released in July of 2012.
Social Surveys is a product that helps generate real positive reviews for car dealerships while also decreasing the amount of negative reviews that they receive. Social Surveys connects to your DMS system and requests that your customers participate in a customer satisfaction survey. The survey then uses smart optimization technology to determine who is most likely to leave a positive review. It then directs satisfied customers to the review site where they are most likely to complete a review. If Social Surveys determines that the customer is likely to leave a negative review, it directs the unhappy customer to a private survey which is only viewable to the dealership. Social Surveys offers a completely automated approach to generating positive reviews. The dealership doesn’t have to do anything but watch the reviews roll in.
Team Velocity’s Perfect Prospect Technology identifies the customers statistically most likely to buy or service with the dealership now. This proprietary data system provides the cleanest data at the Tier III level available in the industry and eliminates waste of a dealer’s ad spend and increases return on investment. Perfect Prospect Technology can verify ownership and tailor the campaign and special offers to the current customer and/or prospect. It scores each current customer and prospect based on their historical data. This product was released in 2010.
The Vboost mission is to create hundreds of Viral Video Marketing Messages every month that promote the dealership brand and deliver these messages at the emotional high points of the car buying experience in a way that customers are compelled to upload/share them with friends and family. Vboost, Inc. is the first proactive process to create positive viral marketing in the retail automotive space. It involves a streamlined process via a mobile application and three unique technologies, which collect customer photos at the time of vehicle purchase and delivery, convert them to custom music videos, and then send them directly to the customer’s email inbox. By emailing these branded messages to customers at the right time, Vboost has found that most buyers are compelled to upload and share these videos with family and friends via Facebook, YouTube, Twitter, email and other social media platforms. Results from each viral marketing campaign are being monitored, quantified and reported back to the dealers. This product was released in June 2012.
VinLens™ is technology that tracks behaviors in real-time. It resolves the problem of losing unknown or lost leads on traffic to an automotive dealership’s Website, the lack of tools in proving marketing ROI, and the loss of control over a dealerships’ own data including their power to intelligently market to their buyers in a targeted and relevant way….all in REAL-TIME. Every live traffic behavior is in real-time; viewed, tracked, actionable, alerted with notifications. VinLens™ is fully-integrated with the entire suite of VinSolutions’ product solutions. Its sister product, VinSites, is now available for 3rd party integration! This product was released in September 2009 and received major enhancements in September of 2012.
See the full list of Exhibitors
