The Digital Dealer Conference & Exposition is retail automotive’s leading digital strategy conference, focused on introducing, exploring, and implementing various digital components required to engage today’s modern automotive consumer.

With new technology continuing to shape the future direction of the industry, it is critical now more than ever to stay ahead of the trends that will change the way dealerships operate.

Auto shoppers now turn to the Internet and mobile devices to guide them through their purchasing decisions, by way of search, online reviews, social media, and user-friendly experiences. This behavior requires dealerships to adopt cutting-edge technologies and digital strategies to maintain their competitive advantage.

The Digital Dealer Conference & Exposition is where top dealers go to stay ahead of the technology curve, delivering the largest array of industry speakers, peer to peer opportunities, and exhibit hall offerings – all carefully designed to impart groundbreaking business strategies for your dealership.

In 3 days you will gain all the knowledge and ideas you need to map out an actionable growth strategy. Learn what the best of the best dealerships are doing now to generate record profits.


Why Attend Digital Dealer


100+ High-Intensity Sessions

Target your specific needs & meet the goals of your dealership by creating your own custom agenda. Choose from 9 concurrent sessions over 3 exciting days.

Groundbreaking Keynote Speakers

Gain valuable knowledge from sales & marketing experts. DD18 will feature one of the top 5 social media influencers in the world & President of Un-Marketing, Scott Stratten.

Peer Networking Roundtables

Exchange ideas & solutions with dealership peers from around the country. Discover new concepts, proven best practices & grow your professional network.

Product/Service Specific Case Studies

Analyze & learn from real life dealership case studies of successful product & solution implementations.

Digital Dealer Exhibit Hall

Demo the latest products & services from the industry’s largest collection of technology-focused providers.

Hotel Accommodations

Choose from 4 waterfront hotel accommodations within walking distance of the Tampa Convention Center.

Who Should Attend


  • Dealer Principals
  • Internet Sales Managers
  • General Managers
  • General Sales Managers
  • Marketing Directors
  • e-Commerce Directors
  • BDC Managers
  • Social Media Managers

  • CRM Managers
  • Pre-Owned Managers
  • F&I Managers
  • Fixed Operations Managers


Register Now for the 18th Digital Dealer Conference

Receive the Early Bird Rate & Save 200+ on Registration